South America Living

Tips for Becoming a South American Travel Blogger

Valle del Cocora, Colombia

Valle del Cocora, Colombia

If you travel around South America a lot because you just can’t get enough of the place, why don’t you chronicle your adventure in an online blog? This is a fun way to keep family and friends updated on your travels, but you can also appeal to a wider audience too. Here’s how to go about it…

Create a Blog That Will Rank Highly

SEO is a slippery fish. It’s difficult to explain how to rank highly in Google. However, there are simple things that you can do to ensure that you don’t shoot yourself in the foot. Number one: blog regularly. Number two: write great content. And number three: set up your blog through WordPress.org and get it hosted with a third party company like 1&1.

Don’t Be Afraid To Ask For Money

Start out as you desire to go on. Don’t always offer yourself out for free. If companies want to work with you, be sure that they know the value of your posts and your brand. Nothing is free in this world, and your time certainly shouldn’t be. Trust me; these people will have paid other travel bloggers in the past, and travelling in South America isn’t exactly cheap. Know your worth!

The dogs of Buenos Aires

The dogs of Buenos Aires

Polish your Writing Skills

With time, your writing will improve on your blog. For now however, ask other people to take a look at your posts and give constructive criticism. Read articles on how you can make your blog posts more engaging. Where possible, sign up for writing classes, where you can learn more about telling the right story in your travel articles.

Be Niche

Don’t turn yourself into another generic travel blog – find an audience and go niche. Which aspects of South American travel are you interested in and passionate about? Could it be the alternative scene, or are you obsessed with history? Find your angle. You may feel as though you are limiting yourself, but you may be surprised at how easy it is to come up with posts and outings, even when you choose a niche approach. In fact, it may be easier than before, as you have a focus.

Sunday Tango in Montevideo, Uruguay

Sunday Tango in Montevideo, Uruguay

Get Personal

Appeal to your readers on a personal level. They want to get to know you and they want to feel as though there is a connection between you and them. Share your adventurous scenes and your own experience with the readers. Don’t be afraid to let your colours show and level with your readership. They’d rather that than another bland, vanilla personality.

Improve Your Photography

Let’s face it; a lot of people come to travel blogs to pine over the gorgeous photography that comes alongside the writing. You don’t need to have a degree in photography, but a decent camera, a little practice, and photo editing software such as Photoshop will really help. Make a good first impression when people land on your blog with some engaging photography.

Where are you going next on your South American trip?

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